Monday: The Hero Effect™ - Creating a Culture of Heroes at Every Level
Kevin’s unconventional path to business and personal
success has taught him that winning in business and in life
requires anything but conventional thinking.
He grew up in Muskegon, Michigan where his blue collar
roots taught him the value of hard work and determination.
His resume includes an eclectic mix of career stops that
ultimately led him to the purchase of a franchise at the age of
With a street-wise aptitude and a never quit attitude, he
worked his way from the front lines in business to the
executive boardroom. For nearly two decades Kevin was a
sales and marketing executive that helped grow a little known family business into an
industry giant with annual revenues reaching two billion dollars.
After a career in franchising that spanned 30 years, Kevin decided to retire from
corporate America and pursue his passion for bringing The HERO Effect TM message to
as many people and organizations as possible.
Kevin is on a mission to help people and organizations embrace a simple philosophy
that separates world-class organizations and high performance people from everybody
else. He is passionate about helping people expand their vision, develop their potential
and grow their results. And, as the father of an autistic child he knows firsthand how the
principles of true success reach beyond the boardroom and into the lives of real people
facing the challenges of everyday life.
As a highly sought after keynote speaker, Kevin has had the privilege of speaking to a
wide variety of organizations including Siemens, State Farm, Country Financial, Bristol-
Myers Squibb, Northwestern Mutual, Delta Airlines, Trans America and Allianz to name
just a few.
Kevin entertains, inspires and challenges people to show up every day and make a
positive difference at work and in life!
Tuesday: The Connected Leader
Colette Carlson, founder of Speak Your Truth, Inc., is a human behavior expert and keynote speaker who
inspires individuals to connect and communicate in real and relevant ways. How to create effective
connections, and leverage them for greater success, is the thread woven into every one of Colette’s
With a Master’s Degree in Human Behavior, a fascination with communication trends, and extensive
experience in the personal development industry for over 20 years, Colette knows the difference
between trendy topics and timeless truths when it comes to successful business practices.
Colette is a Certified Speaking Professional (CSP), a designation held by fewer than 10% of the members
belonging to the International Federation for Professional Speakers. In 2017, Colette was inducted into
the CPAE Speaker Hall Fame®, a lifetime award that honors professional speakers who have reached the
top echelon of platform excellence.
Her articles have been featured in Success, Business Management Daily, and Working Mother
magazines. Clients include Boeing, Microsoft, Cisco, Pepsi, Procter & Gamble, Shell, Great Clips,
Davidson Hotels, the United States Government.
Laugh out loud while you learn how to form and sustain connections that drive productivity,
engagement and collaboration.
Wednesday: How to Be Brilliant at a Moment's Notice
Todd Henry teaches leaders and organizations how to establish practices that lead to everyday
brilliance. He is the author of three books (The Accidental Creative, Die Empty,
and Louder Than Words
which have been translated into more than a dozen languages, and he speaks and consults across
dozens of industries on creativity, leadership, and passion for work.
His book Die Empty
was named by Amazon.com as one of the best books of 2013.
His latest book, Louder Than Words
, is about how to develop an authentic voice that resonates and
creates impact. Bestselling author Tom Rath called it “...one of the best guides to living a meaningful life I
have ever read.”